The Problem of Assistance in Self

If the terminally ill parent focuses on his right and desire to die because the disease makes his life meaningless, it is possible to try to shift the parent’s attention from the quality-of-life perspective to the sanctity-of-life orientation in order to help him discuss the life as not meaningful or meaningless, but as the gift or a kind of blessing (Leming Dickinson, 2011, p. 262).Advertising We will write a custom critical writing sample on The Problem of Assistance in Self-Deliverance specifically for you for only $16.05 $11/page Learn More From this point, the child’s role in the parent’s self-deliverance should not be associated with any variant of euthanasia or assisted suicide. Thus, it is almost impossible for adult children to become willing to assist the parent in self-deliverance performed as a variant of the suicide. Those persons, who choose to focus on their right to die as one of the human rights, can be discussed as the followers of the quality-of-life perspective because stating that their life is not worth living, these persons concentrate on the quality of their daily feelings and sufferings (Leming Dickinson, 2011, p. 262). It is impossible for these persons to live a life full of sufferings because they cannot discuss this life as meaningful for them and for the society. The followers of such a philosophy could become the patients of Dr. Jack Kevorkian who assisted terminally ill patients in relieving their sufferings while committing the physician-assisted suicides (Murphy, 2011, p. 4). Kevorkian stated that he did not kill patients, but he performed the ‘suicide on demand’ which could relieve patients’ sufferings (Murphy, 2011, p. 4-5). The problem of the assisted suicide is closely associated with the problem of letting persons die. Nevertheless, the line between the acts of killing and letting die is subtle, and it is possible to state that the adult child who ass ists the parent in self-deliverance actually kills the terminally ill parent. The death becomes preferable to life when pain and sufferings cannot be born by people (Leming Dickinson, 2011, p. 262). The parent can focus on the death because of not seeing the perspectives in struggling any more.Advertising Looking for critical writing on social sciences? Let's see if we can help you! Get your first paper with 15% OFF Learn More However, it is important to pay attention to the fact that the parent can assess his quality of life only subjectively, while focusing on the moments and aspects which are important for him. To discourage the parent’s actions and intentions, it is necessary to tell the parent about the perspectives which are seen for the others because everyone’s life has the significant quality, and it is necessary to look at the point from many perspectives (Leming Dickinson, 2011, p. 264). This approach can work, if the parent feels the love of his family, and he can see the chance to relieve the pain. The other approach is the necessary focus on the sanctity-of-life perspective which can contribute to changing the parent’s decision more than the focus on the quality-of-life approach. The parent should remember that his life and sufferings have the great meaning while discussing the life as the divine gift. A human has no rights to decide about the moment of his death because the person’s obligation is to concentrate on protecting and prolonging the life (Leming Dickinson, 2011, p. 262). The final stage of the process developed to discourage the parent’s actions and decision is the demonstration of the importance of the parent’s life for all the family because of the parent’s focus on the quality of his living. References Leming, M., Dickinson, G. (2011). Understanding dying, death, and bereavement. Belmont, CA: Wadsworth Cengage Learning. Murphy, T. F. (2011). A philosophical obituary : Dr. Jack Kevorkian dead at 83 leaving end of life debate in the US forever changed. The American Journal of Bioethics, 11(7), 3-6.Advertising We will write a custom critical writing sample on The Problem of Assistance in Self-Deliverance specifically for you for only $16.05 $11/page Learn More This critical writing on The Problem of Assistance in Self-Deliverance was written and submitted by user Dark Wasp to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

The Start of Restricted Gun Rights in the US

The Start of Restricted Gun Rights in the US When Virginia was drafting its state constitution in 1776, American founding father Thomas Jefferson wrote that â€Å"no freeman shall ever be debarred the use of arms.† Yet Jefferson had been dead just 11 years before the first attempt was made to severely restrict gun ownership. It happened in Georgia in 1837, nearly 100 years before the first federal gun control laws would be passed. The Nation’s First Gun Ban Georgia’s state legislature passed a law in 1837 that banned the sale of knives â€Å"used for offensive or defensive purposes† and all pistols except flintlock  Ã¢â‚¬Å"horseman’s pistols.† Possession of those weapons was also prohibited unless the weapons were worn in plain sight. History did not well record the reasoning behind the legislature’s vote. What is known  is that the legislation stood as the law of the land in Georgia for eight years before the state’s supreme court declared it unconstitutional and voided it from the books. Applying Federal Rights to State Law America’s founding fathers made sure to include a right to keep and bear arms in the Bill of Rights. But the right to keep and bear arms wasn’t limited to the Second Amendment; many states incorporated a right to bear arms into their constitutions as well. Georgia was a rare exception. The state’s constitution included no right to bear arms. So when Georgia’s ban on small handguns was finally challenged in the state’s supreme court, in the 1845 case of Nunn v. the State of Georgia, the court found it had no precedent and no state constitutional mandate to apply. So, they looked to the U.S. Constitution and cited the Second Amendment heavily in their decision to strike down the gun ban as unconstitutional. In its decision, the Nunn court held that while the Georgia legislature could ban citizens from carrying concealed weapons, it could not ban openly carried weapons. To do so, stated the court, would violate the Second Amendment right to carry weapons for purposes of self-defense. Specifically the Nunn court wrote, â€Å"We are of the opinion, then, that so far as the act of 1837 seeks to suppress the practice of carrying certain weapons secretly, that it is valid, inasmuch as it does not deprive the citizen of his natural right of self-defence, or of his constitutional right to keep and bear arms. But that so much of it, as contains a prohibition against bearing arms openly, is in conflict with the Constitution, and void; and that, as the defendant has been indicted and convicted for carrying a pistol, without charging that it was done in a concealed manner, under that portion of the statute which entirely forbids its use, the judgment of the court below must be reversed, and the proceeding quashed.† Perhaps even more significant to the current gun control debate, the Nunn court ruled that the Second Amendment guaranteed all people - not just members of the militia - the right to keep and bear arms, and that the type of arms carried was not restricted only to those borne by the militia but arms of any type and description. The court wrote, â€Å"the right of the whole people, old and young, women and boys, and not militia only, to keep and bear arms of every description, and not merely such as are used by the militia, shall not be infringed, curtailed, or broken in on, in the slightest degree; and all this for the important end to be attained: the rearing up and qualifying of a well regulated militia, so vitally necessary to the security of a free state.† The court went on to ask, since when does â€Å"any legislative body in the Union have the right to deny to its citizens the privilege of keeping and bearing arms in defense of themselves and their country.† The Aftermath Georgia finally did amend its constitution to include a right to bear arms in 1877, adopting a version very similar to the Second Amendment. Except for a handful of relatively minor and overturned state laws attempting to ban freed slaves from owning guns, efforts to restrict gun rights were largely over after the Georgia Supreme Court’s 1845 ruling. Not until 1911, when New York City enacted a law requiring gun owners to be licensed, would major laws restricting gun rights resurface in America. Updated by Robert Longley

Oak is the Official U.S. National Tree

Oak is the Official U.S. National Tree The mighty oak tree was  voted  the United States favorite tree in a National Arbor Day Foundation poll taken in 2001.  Nearly five years later, a  Congressional passage and a presidential signing of a historic bill made it the official  national tree of the United States in late 2004. Americas national tree is the mighty oak. The Congressional Passage of the Official National Tree Having oak as our national tree is in keeping with the wishes of the hundreds of thousands of people who helped choose this striking symbol of our nation’s great strength, said John Rosenow, the  president of The National Arbor Day Foundation. The oak was selected during a four-month-long open voting process hosted by the Arbor Day Foundation. From the first day of voting, oak was the people’s clear choice, finishing with more than 101,000 votes, compared to almost 81,000 for the magnificent runner-up, the redwood. Rounding out the top five were the dogwood, maple, and pine. The Voting Process People were invited to vote for one of 21 candidate trees, based on broad tree categories (general) that included the state trees of all 50 states and the District of Columbia. Each voter also had the option to write in any other tree selection they preferred. Advocates of the oak praised its diversity, with more than 60 species growing in the United States, making oaks America’s most widespread hardwood tree. There is an oak species that grows naturally in nearly every state in the continental U.S.   Why Oak Trees Are so Important Individual oaks have long played a part in many important American historical events, from Abraham Lincoln’s use of the Salt River Ford Oak as a marker in crossing a river near Homer, Illinois, to Andrew Jackson taking shelter under Louisiana’s Sunnybrook Oaks on his way to the Battle of New Orleans. In the annals of military history, Old Ironsides, the USS Constitution, took its nickname from the strength of its live oak hull, famous for repelling British cannonballs. Uses for oak tree wood are of major importance and in high demand as a commercially harvested tree species. Oak has an extremely dense wood and resists insects and fungal attacks because of its high tannic acid content. It saws even and true with beautiful grain desired for building the best furniture and cabinets along with the durability necessary for fine flooring. It is a perfect wood for long-lasting timbers for building, perfect planking for shipbuilding and the barrel staves used for storing and aging fine whiskey spirits.

Comparison Between Ethnically Correct Dolls And Process of Ethnicity Essay

Comparison Between Ethnically Correct Dolls And Process of Ethnicity in England - Essay Example This essay declares that Ethnically Correct Dolls: Toying with the Race Industry is the main article in this report. In it, Elizabeth Chin examines issues of racism from a children’s perspective. The Boundaries of Race: Processes of Ethnicity in England are the comparison article in this essay. In it, Sandra Wallman explores issues of social differentiation in urban England. She tries to expound on racism and ethnicity in relation to the English culture. This paper makes a conclusion that both articles are similar in various ways. A minor similarity can be observed in the structure of the headings. Both of them are composed of a main and a minor heading, which are separated by semicolons. The main headings both radiate the main topic covered in the articles, which is racism. The rest of the headings then illustrate the concerns of the articles. The two articles also have some differences: the first concerns the methodology in which information was obtained to write essays. In Ethnically Correct Dolls: Toying with the Race Industry, the author uses interviewing as the main mode of obtaining information, whereas referencing of other material is used for the same purpose in The Boundaries of Race: Processes of Ethnicity in England. Elizabeth Chin personally visited her subjects at their home and obtained most of the information used to write the article firsthand. She interviewed the African American girls, Asia and Natalia while she co uld still observe their physical reactions and the dolls they possessed on a firsthand basis.

What Were the Causes of the Second World War Essay

What Were the Causes of the Second World War - Essay Example The main causes of the Second World War are expansionism, problems with treaty of Versailles, competition for resources, issues with League of Nations etc. The great depression is also one of the major causes of Second World War. The tipping point of the war was invasion of Soviet Union by the Germans and the attack on Pearl Harbor. All these causes will be discussed in great detail below.Expansionism The desire for territorial expansion was ubiquitous in the 20th century. Countries wanted to display their power of military through invasions. It is also noteworthy here that Germany did not have any colonies like France and Britain. These two powers had colonies all over the world and Germany wanted the same power. This desire of expansion can be regarded as the major cause of Second World War. The ambitions of Italy and Germany were to hold territories like other European powers. It was thought that it was the only way to survive in the long run. Japan also was motivated by similar d esires of expansionism (Sir. Kershaw, I. 2011). Japan wanted to extend its influence in the pacific and that is why Japan attacked the Pearl Harbor. It was done as a display of its superior air force. The doctrine of expansionism therefore contributed greatly to the Second World War.Treaty of Versailles can safely be regarded as one of the main causes of the Second World War. The treaty was signed not to discourage future wars but to punish perpetuators of the First World War. The problem with the treaty was that it instilled hatred in the hearts of German people. This hatred played a pivotal role in the Second World War. The main aim of the treaty should have been to prevent future wars and to establish long lasting peace instead it put financial burdens on Germany so much so that the ordinary people started to feel a sense of injustice. Germany was forced, in the Treaty of Versailles to pay damages of war to Britain and France. The damages were great so Germany started borrowing m oney and printing Marks (German currency) in order to pay off the damages. This caused the life of normal people to be disturbed by hyperinflation. These were the people who had nothing to do with the war but were paying the cost of it. The problems faced by common people of Germany as a result of the Treaty of Versailles greatly kindled the German populace to unite against their enemies namely the French and the Britain. Another consequence of the Treaty of Versailles was that it divided German ethnic groups in different regions and this is regarded as the greatest weakness of the Treaty of Versailles (Ross, S. 2003). The aim of the treaty was to divide the German nation in order to prevent any future war adventures. France wanted Germany demilitarized so that it can retain its previous status of the biggest military power in Europe. By dividing and demilitarization Germany it was thought that future wars would be made impossible. Unfortunately this never happened instead German pe ople united themselves under Nazi Party and Hitler, and waged another war to avenge all injustices of the Treaty of Versailles. Competition for Resources and Markets One of the less discussed causes of the

Drama Essay English 102 Essay Example for Free

Drama Essay English 102 Essay In A Dolls House by Henrik Ibsen Nora (protagonist), lives a lifestyle that complies with the social standards of a typical wife during the late nineteenth century. She follows a patriarchal lifestyle in which her husband, Torvald Helmer (antagonist) is dominant. Furthermore, she doesnt see that her marriage to Mr. Helmer is an illusion. Tarvold belittles and disempowers her throughout the play. However, at the end of the play she is no longer blind and sees that Mr. Helmer only cares for himself. Ibsen provides a clear example of Noras disempowerment in her lifestyle as a woman during the late 19th century. In 1879 women were not allowed to sign a contract for a loan without a male cosigner. Mrs. Helmer needed to take out a loan to pay for Tarvolds trip to Italy due to is illness at the time. Nora didnt want her father to know about the loan because he was on his death bed (840). She didnt want Mr. Helmer to know about the loan, because he wouldnt take the money, he didnt want to be in debt to a woman. Therefore she took the contract and forged her dieing fathers signature Another example of Noras disempowerment that Ibsen provides the audience with is Noras marriage to Torvald. First, he constantly belittles her by calling her pet names of insignificant animals such as squirrel or songbird (823). Another example is Mr. Helmer not allowing Mrs. Helmer to eat macaroons, which he claims are bad for her teeth. In Tkatchev 2 addition, when he suspects her of eating a macaroon he treats her as if she was a child (825). An example of Tarvolds feeding off of Noras helplessness is when she practices the Tarantella but she acts as if she doesnt know what she is doing and desperately asks Tarvold to teach her. However in reality she was stalling him from checking his mailbox in which lies the letter from Krogstad stating the details of Noras forgery (859-860).. Although Nora is constantly disempowered and belittled by Tarvold, she is very submissive to Tarvold and believes that her marriage is a success. Although Nora is constantly disempowered and belittled by Tarvold, she is very submissive to Tarvold and believes that her marriage is a success. Although Nora is blind, because she doesnt see that her marriage to Torvald is an illusion. At the end of the play Nora finds out what kind of person Mr. Helmer really is. After Torvald opens and reads the first letter from Krogstad he is astonished and the first words that came out of Noras mouth after Tarvold flings open the door I wont let you save me (870). She is expecting for him to defend her because she committed a crime. However, it is the opposite he belligerently insults her and continually carries on about himself and his reputation. In addition, even when she implies suicide When Im gone from the world youll be free (871), Tarvold implies if it was beneficial to him, he would let her do it; however, it doesnt so she shouldnt. After Tavold reads the second letter he quickly forgives Nora because the letter states that Krogstad will disregard the fraud and he will not file any charges. The second letter was written thanks to Mrs. Linde, who suggested that he still keep the letter stating the forgery and write a letter stating that he will disregard the forgery. The reason that she wanted the first letter to Tkatchev 3 reach Mr. Helmer is because she wanted the truth to be known. However its too late because Nora finally opened her eyes. After seeing Torvalds reaction the blind, submissive, powerless, Nora understood that Mr. Helmer only cares about himself. Therefore, she opened her eyes and changed to the complete opposite of the Nora that the audience met in the beginning of the play. Nora went from being submissive to unyielding. Instead of keeping to herself she began to voice her opinion. For example For eight whole years longer in fact since we first met, we have never talked seriously to each other about a single serious thing. (873) Not only does Nora finally see what her marriage is really about, she also decided to leave Torvald forever. Clearly showing power and independence Tarvold begs her to stay and use the children as an excuse. However Nora responds by stating that the maid knows the house and the children better then she ever did. After reading this play I believe that the second translation (A Dolls House) is better then the first (A Dolls House). Because, the first translation means singular, in reference to Nora. However, the second translation means plural in reference to both Nora and Tarvold. In my opinion both Nora and Tarvold are both, being dolls, victims of society and social standards. They followed a patriarchal rule within their family, which met with the social norms during that time period. Where Tarvold is the dominant, bread winner, husband and Nora is the submissive, entertainment, wife. If their social standard of society during that era, are now looked upon as immoral and wrong, does that mean that the people of the next era will look at our social standards of society and social norms and as immoral and wrong?

Absolute Knowledge: Analysis vs Intuition :: Philosophy

Absolute Knowledge: Analysis vs Intuition Is absolute knowledge gained through the process of analysis or intuition? In â€Å"Introduction to Metaphysics† of The Creative Mind, Henri Bergson makes a thorough distinction between analysis and his idea of intuition. As the basis of immediate, metaphysical knowledge, intuition applies to the interior experience of an object. Such experience entails true empiricism. Bergson explains his method of intuition and absolute knowledge through various terms, including duration, traditional rationalism and empiricism, and time. These terms shall be evaluated as they reveal the pertinence between true empiricism and true metaphysics. As a philosopher of immediacy, Bergson favors intuition over analysis as a mode to knowledge. Relative, mediate, and incomplete knowledge is the result of analysis. It involves viewpoints of an entire object which require a division of it into parts. These parts must then be labeled with symbols and then synthesized, mediated or recomposed into an inaccurate whole in an attempt to gain a complete, perfect understanding of the thing. The experience one has during analysis is thus, an exterior one which leads only to a partial grasp of the object. This grasp is relative as it depends upon the individual’s viewpoints. On the other hand, Bergson’s idea of intuition is a means to immediate, absolute knowledge. This knowledge is perfect, without limits, and inexpressible through symbols, or even language. It is a result of an interior experience, which Bergson claims, involves â€Å"sympathy† towards the object. As intuition entails â€Å"sympathy,† analysis entails a â€Å"desire to embrace the object† (161 The Creative Mind). In an attempt to illustrate the distinction between intuition and analysis, let us propose that the object is a choreographed dance. If I analyze it, I may observe the dancers or make a chart of the dance steps, and memorize the rhythm. I may compare various dancers or relate some steps to other steps in a series. In general, I understand the structure of the dance, but nothing more; my analysis does not lead me to coincide with the act itself, and it results in an eventual limit to my knowledge of the dance, which cannot be expanded. Howe ver, when I become a dancer, I coincide with the act. I utilize introspection and experience its entirety.

New Product Launch

NEW PRODUCT LAUNCH: UB GROUP – SOFT DRINK â€Å"MIST† COMPANY OVERVIEW United Breweries Limited (UBL) – has assumed undisputed market leadership with a national market share in excess of 50%. Through a process of aggressive acquisition and market penetration, The UB Group today controls 60% of the total manufacturing capacity for Beer in India. The flagship brand, Kingfisher is now sold in over 52 countries worldwide having received many accolades for its quality. MACRO-ENVIRONMENTAL ANALYSIS Political Factors The political forces affect the beer industry to a large extent. The rates of the beer in various parts of the country are affected by the taxes and duties applied by the Govt. The political forces also affect the pricing of the beer by lowering the duties or deregulating the distribution channel. This leads to lower margins for the distribution channel partners. But, as 75% of the Indian market is covered by two players, there hasn’t been a reduction in the margins of the manufacturers. The taxation policies also affect the consumption patterns. Economic Factors India is home to nearly one-sixth of the global population and is one of the most attractive consumer markets in the world today. The total worth of Indian Beer Market is Rs 750 crore. This market is expected to expand by 39% by 2010. The beer consumption has been growing at a CAGR of 7% over last nine years. India provides attractive profit margins due to the consolidated nature of the industry. Various research studies have shown that a rise in the income levels has a direct positive effect on beer consumption. The National Council for Applied Economic Research (NCAER) projects India's ‘very rich', ‘consuming' and ‘climbers' classes to grow at a CAGR of 15 per cent, 10 per cent and 2 per cent respectively. Thus, India gives ample opportunities for the UB Group to grow. Social Factors A deep-seated traditional social aversion to alcohol consumption has been a traditional feature of the Indian society. However, as urban consumers become more exposed to western lifestyles, through overseas travel and the media, their attitude towards alcohol is relaxing. Social habits are undergoing a transformation as mixed drinks are becoming more popular. The greatest evidence of this trend is the increase in beer consumption among women. More and more women are consuming beer – the penetration in metropolitan areas is almost twice as high as the penetration in other large cities – implying that the greater tolerance towards alcohol consumption in metropolitan areas facilitates the consumption of beer. With increasing urbanisation, this acceptance is only going to rise. As a consequence of the high birth rates prevalent until the 1990s, a large proportion of the Indian population is in the age group of 20-34 years. This age group is the most appropriate target for beer marketers. This population trend will give a further boost to the growth of beer consumption in India. Technological Beer industry is not technology specific. As the UB group is one of the oldest players in the market, they have achieved economies of scale. Thus, technological factor is not of great importance for the beer market. SWOT ANALYSIS PORTER’S FIVE FORCES MODEL Threat of new Entrants – Low In India, beer industry is growing with 11% CAGR making it attractive for new players. Strong brands like Kingfisher and Hayward’s which are already established and have strong brand recall will make it tough for new entrants and they are expected to struggle to expand their consumer base as they try to penetrate the beer market in India. Foreign brewers have been eyeing the Indian market for some years now since India is widely acknowledged to be the last untapped big growth market. Several international brewers have built brand associations and are marketing their brands aggressively through various point-of- sale promotions throughout their distribution networks. But with strong players in the market any new entrant will face problems of: a) Economies of scale – For example benefit associated with bulk purchases and sales – create high barriers to the national and global markets ) Cost of entry – For example investment in technology, costs associated with sales c) Distribution channel For example ease of access for competitors d) Government Legislations -Introduction of new laws might weaken have adverse effects e) Differentiation – For example certain brands that cannot be copied f) Supplier power – Possibility of forward integration by supplier Bargaining power of suppliers â₠¬â€œ Low Due to increasing costs of raw material and decreasing cost of barley suppliers, bargaining power of suppliers was high but by doing backward integration, done by acquiring Maltex Malsters Ltd. and shifting their production of beer on malt the company has achieved a hold on its raw material and considerably reduced supplier strength and dependency. Company has also entered into collaboration with Government of Punjab and Haryana for supply of its raw material. Bargaining power of buyers – Moderate This factor measures the extent to which customers are successful in forcing prices down, or securing high quality or more service at the same price. Customers tend to be powerful when the quantities they purchase form a large portion of the seller's total sales. Buyers do have a very clear understanding about the quality and as there are very few players in the market the customer cannot influence the price in any significant way. But while this is true a decline in consumable income shifts consumer preferences away from premium brands to lower-priced brands since the switching costs is low. Due to this the bargaining power of buyer tends to increase. Threat of substitutes – Moderate India is predominantly a spirits market and beer has traditionally been a minority preference for those who consume beverage alcohol. Therefore substitutes are the biggest threat as preference for beer among alcohol beverage drinkers is less but also the low penetration in beer consumption in comparison to international levels offers the potential for substantial and sustainable growth in demand for beer in India for years to come. Rivalry amongst Competitors – Low to Moderate Rivalry is the means through which competitors fight for position by using tactics such as price, competition, advertisement battles, and new product introduction, to lower the profits of competitors in the industry. As stated above CAGR of 11% is expected for beer in the next 5 years due to which many MNCs are eyeing the Indian market. Currently the major rivals for Kingfisher Premium are Budweiser, Carlsberg, Foster and Tiger and for Kingfisher Strong it’s Hayward 2000, Hayward 5000, Palone. SABMiller who came to India by acquiring small breweries and has made its hold as best-selling strong beer brand but still Kingfisher has managed to remain the largest-selling strong beer brand with 29% market share. There are also some small local players hat are in the market but are not much of a threat to Kingfisher. STRATEGIC FIT OF MIST WITH UNITED BREWERIES GROUP The UB Group (United Breweries Group) is a multi-faceted conglomerate with business interests in Beverage Alcohol, Pharmaceuticals, Media, International Trading, Aviation, Fertilizer, Research & Development, and Infrastructure Development with a major focus on the brewery (beer) and alcoholic beverages industry most of which is market ed under the Kingfisher brand. UB Group is already planning to venture into the mineral water segment via the Kingfisher Himalayan Water Brand. Thus strategically thinking Mist will be a perfect fit in the UB Group’s expansion plans. In fact introduction of a soft drink will make UB Group present in all versions of drinks and will be a wonderful way to reach out to customers who admire the Kingfisher brand but do not consume alcoholic beverages. Launching Mist will be a form of line extension and will help it respond to customer’s needs favorably. If we see the attributes of Mist, i. e. adventure, energy, fun and the â€Å"Hat Ke† attitude; it is very much in sync with the existing brand image of UB Group. Mist being a soft drink, it is very necessary to ensure proper distribution of the product. This is where UB Group can use its core competency of having a strong distribution network and bank upon its reputation regarding the stringent quality control measures it follows. Also if we look at the soft drink market, the only direct competitor of Mist is Mountain Dew and the market for soft drinks providing the set of benefits as Mist is in a growth stage. That makes it a perfect moment to introduce a drink like Mist under the Kingfisher brand name. Considering the sync between Mist attributes and Kingfisher’s brand image, we can also use the events held by the UB Group like the Derby, Kingfisher Calendar, IPL matches , functions like the Incredible India Party held last year at Cannes and the TV channel NDTV Good Times to increase awareness about Mist. It can make use of the cricket and Bollywood stars already associated with Kingfisher brand to endorse the product and help build a strong connect with its loyal customers. Added to that serving Mist in the Kingfisher Airlines will be a reat way of making future customers try out the drink. PRODUCT INTRODUCTION Mist is a soft drink that is being launched by UB group under Kingfisher brand. It is a citrus flavoured drink and unlike other soft drinks, it is more carbonated and has high levels of caffeine. MARKETING STRATEGY SEGMENTATION Demographic Segmentation 1. AgeA consumer needs and wants change with age. Hence this segmentation is important for this product. On the bas is of age, we can divide the population into the following categories a. 6-25 years b. Teenagers c. 25 years and above 2. Gender This is an important segmentation since both genders behave and respond differently to same situations. Geographic Segmentation This segment primarily refers to the location of the segments. For our product there will be three segments. a. Urban b. Semi-Urban c. Rural PsychographicSegmentation Here different groups are identified on the basis of personality traits, lifestyle or values. The following segments can be formed: a. Excitement, Adventure seeking, Risk lovers b. Health Conscious . Rebellious d. Fashsionable and stylish For our product, we can begin with demographic segmentation. These segments would be further divided using psychographic segmentation. The product is soft drink, but we will not go in for mass marketing and rather target based on psychographic segmentation. The target would also be different from those of already existing soft drink s. TARGETING Evaluating the above segments on the parameters like Measurable, Substantial, Accessible, Differentiable and Actionable, the target segment for MIST would be: Individuals (both genders) in age range 15-29 in urban areas (this is because the promotional activities would be focused on urban areas only). †¢ Based on market research data, we decided to target people who embrace excitement, adventure and fun. Reasons for choosing this target segment are: †¢ Our market research showed us that there were primarily five different target groups in the market. There was considerable presence of other soft drinks in the other target groups. †¢ Also in urban areas there are very few individuals in the age group 15-29 years who have not heard of Kingfisher; hence this would be our target age group. This segment in India is substantial and would be profitable. †¢ Kingfisher already has large distribution networks for selling its other products in urban areas. Hence there would be little cost of adding distribution channels. †¢ It is also easier to involve people from the aforementioned age group in various promotional activities and also they are easily accessible through internet. So it would be easier reaching across to them. POSITIONING Salient Attributes  · Offer from the Kingfisher brand Higher price for perception of premium quality and difference  · Available only in stylised cans  · Invigorating effect due to higher caffeine  · Tingling taste and flavor  · Selective availability in retail outlets, pubs, clubs, discos and other socializing places Values  · Adventure Seeking  · Thrill  · Different from competition  · Aspiration for youngsters to be associated with Kingfisher brand. Competition Mountain Dew As compared to Mountain Dew, we will po sition MIST as an exclusive brand and it will only be available through selective outlets. We are going for value-based offering that is premium in nature due to higher quality and reflects the values of aspiration for Kingfisher. Coke and Pepsi Both Coke and Pepsi are brands that differentiate themselves on the basis on the endorsements eg. Pepsi targets the youth market through endorsements from young celebrities. Price is not a discriminating factor between these two. We shall charge a higher price as compared to Coke and Pepsi and put forth quality as a prime concern while manufacturing MIST. This should help us differentiating from Coke and Pepsi since they have had troubles in the past regarding their quality. Media Influence  · Extensive promotion schemes across different media (using teasers, events and web portals)  · Advertisement frequency  · Brand endorsement Based on the above factors, our positioning of Mist vis-a-vis its main competitor (Mountain Dew) and other similar lime and lemon flavoured drinks (Coca cola was also included as a reference) has been quantitatively depicted in the cobweb diagram below. Some of the attributes are – 1. Ingredients – Mist is an augmented product over other citrus flavoured drinks, being packed with higher carbonation and caffeine. So, we rated this attribute above the other drinks. 2. Awareness – As Mist is a new product to be launched, we cannot gauge its awareness. However, we intend to bring it to the desired level based on our extensive promotional campaign which will be explained in the Marketing Mix. As of now, awareness is being measured based on the current awareness level for Kingfisher. 3. Availability – Unlike the extensive mass distribution and availability of the other drinks, we intend to have a selective distribution for Mist. 4. Refrigeration – This is based on the amount of refrigeration required and the level of service given by the companies by providing refrigerators. As Mist is selectively available, we intend to provide refrigeration facilities at all points of sale. This refrigerators will be small and exclusively for Mist. It will have eye-popping displays labelled with the title Mist and will be painted in its colours. MARKETING MIX | | |PRODUCT | | | | | | | |Functional |Great taste | | | | | | |Ity |Quench Thirst | | | | | | | | | | |Features |†¢ Invigorating effect due to higher caffeine | | | | | | | |†¢ Tingling taste and flavor | | | | | | |Appearanc |Available in Stylised cans | | | | | | |E | | | | | | | PRICING Competitor based pricing The price of a can of Mountain Dew and other soft drinks is Rs. 20. We may c hoose to price it higher than this since we are not going in for mass marketing but rather selecting a specific target segment. Cost Based pricing Cost Based pricing is integral to establish the lowest point of a new product's price range. By accurately analyzing cost per unit and taking into account a margin that corresponds to the lowest satisfactory return on investment, companies can define a new product's floor price. If the market cannot support this price, then the company must reconsider if the product is feasible. If we take the major cost components as manufacturing, advertising and distribution we can come to a rough estimate of the variable cost of Mist. This will not include the costs associated with machinery installation, R & D of the product and other associated capital expenses. This shall be collected through contribution per can. Using estimates for the major variable cost components we take: i. Advertising Cost per can – Rs. 8 – 10 ii. Manufacturing Cost per can – Rs. 4-5 iii. Administrative Costs and other overheads per can – Rs. 2-3 iv. Distribution Costs – estimated to be Rs. 1 per level Therefore the total cost of producing one can comes out approximately to be Rs. 17-19. Value Based Pricing While some benefits have values that can be readily quantified, others such as brand reputation and premium are more difficult to measure and must be probed using market research. Since we are positioning Mist as a premium brand it should be priced higher than its direct competitor (in this case Mountain Dew) in order for the target group to it as a premium brand. Since a can of a cola costs Rs. 0 then we will price it at Rs. 24 (we are trying simultaneously to take advantage of bundles of five pricing and have the customers perceive it as a premium brand). As shown by the market research, customers are willing to pay more for a product like Mist. Moreover, considering the aspiration value of the produc t and the parent company, we have decided to follow value based pricing. PROMOTION According to the positioning of the Mist, a promotional campaign will be designed to create awareness and pull in the market. AIDA model will be followed for the promotional campaign. The steps taken in each stage will make consumers to â€Å"Think, feel and do†.

Activity Based Costing of City Services Essay

Required: 1. The new mayor became elected with the pledge of rapid privatization. But instead of downright privatization, his first action was to ask for cost estimation of public service. Why do you think he asked for cost estimation instead of privatizing the public service right away? Was it a sensible action? 2. Existing DOT employees were allowed to bid against private businesses. Was it a sensible decision? For example, they could have been just fired. 3. How well did the project team implement ABC for estimating the cost of pothole filling? Do you agree with the manner in which they treated equipment cost and excess capacity? 4. Should the city have allowed the municipal employees to see the ABC estimates and given them the opportunity to reduce their costs? 5. Calculate the bids the city workers will issue for fixing potholes in the Northwest and Northeast quadrants. 6. The new mayor wants to continue to outsource city services through competitive bidding. Do you think that’s a good idea? What are the concerns the city should consider? Colorscope, Inc. Instruction: 1. What was the value statement of Colorscope to customers? In other words, why would any customer go to Colorscope instead of other large printers? We are going to analyze cost structure of Colorscope using a departmental cost allocation method. This is a two stage system. First categorize cost to different production centers (= departments = Job prep, Scanning, Assembly, Output, and Quality). Then allocate cost in each center to a job in the second stage. 2. Complete the following first stage allocation. Job prep Wages $8,000 Depreciation Rent Others* Total MOH DLH POHR Floor space * allocated by DLH Scanning Assembly Output Quality Idle Total 3. Analyze the job profitability by filling out the following sheet with dollars. (Hint: Add labor cost and allocated MOH.) Job # 61001 61002 Revenue Materials Job prep $9,600 Scanning Assembly Output Quality Net profits 62001 Idle Total Profit Then summarize your findings. 4. Analyze the rework cost by filling out the following sheet for the jobs with a rework. Job # 61001 61002 Materials Job prep Scanning Assembly Output Quality Net profits 62001 Total What is the financial consequence of reworks? (Hint: compare the profits before and after reworks.) 5. What would you recommend to Colorscope Inc. to improve their business?

How to Write a Perfect Cashier Resume (Examples Included)

How to Write a Perfect Cashier Resume (Examples Included) in our retail-obsessed society, cashiers are the gatekeepers for all of that activity. to be a cashier, you need a range of solid skills: handling money, handling people, troubleshooting tech or people issues on the fly, being a good ambassador for the store, etc. it’s a lot- and if you’re updating your resume, it’s important to make those skills shine. let’s look at the cashier resumes of three different cashiers: one entry-level, one restaurant cashier, and one retail cashier. first up is jamie, who is just out of school, and is looking for a cashier position as a way to build retail experience.download this resume in ms wordjamie just graduated from high school, and so doesn’t have a ton of experience yet. however, lack of experience should never stop you from writing a full resume. instead, it’s about shining up the experience you do have, and making sure it emphasizes the skills you’ll need for the job you’re applying for. in jamie’s case, that means playing up his summer experience working in food service. it may not be a one-to-one match with the retail cashier job he’s hoping to get, but it demonstrates that he has a baseline of customer service and money handling skills. the bullets don’t need to list everything you did at your previous job- just the parts that will translate the best for your new, hoped-for job.jamie also includes his volunteer experience as a treasurer, because it shows two things: he is likely responsible enough to be trusted with money, and he has experience being accountable with a bottom line. that’s a very important skill to show in your resume, even if you don’t have a lot of cashier-ing experience under your belt yet.next up is joann, who is a more experienced restaurant cashier.download this resume in ms wordjoann has a lot of experience in her field, but she wants to set up a specific narrative with her resume: that she’s great with customer service and problem solving, and brings a professional approach to her job. so she uses a summary statement, rather than an objective, to set up that theme. that way, when she launches into her work experience, the reader knows what kind of information to expect. it also helps her refine her experience- she doesn’t need to list every customer she’s helped, or every small task she handles as part of her busy day. rather, she focuses on bigger themes of customer service and handling the ins and outs of restaurant transactions with her bullets.as she starts to close out her resume, she revisits those ideas with a quick summary in the skills section, reminding the reader about her strong points as a restaurant cashier.next, we have penny, who is experienced on a different cashier path: retail. like joann, penny has a good deal of experience, and wants that to be her main point in the resume as she looks to advance in the retail business.download this resume i n ms wordpenny’s resume is a solid one based on her decade-plus of experience, but it also has an eye toward what comes next for her. she’s currently a college student, studying business and accounting. this suggests that she may not want to be a cashier for the rest of her career, so what she wants to achieve here is showing her strong base of retail/business skills. her professional summary is kind of a combined objective/skills section, listing what she sees are her strongest qualities, setting the tone of the rest of her resume.rather than saying â€Å"i’m a self-starter,† penny is savvy about inserting that into her experience bullets, showing rather than telling. she mentions busting a shoplifter (and being acknowledged for it), and also her success in taking initiative to sell customers on applying for credit cards and rewards programs. it’s important not to use vague, general phrases that aren’t backed up in the rest of your resume. if you say you’re a self-starter, show how you’ve done that. if you are detail-oriented, use brief examples about how you’ve applied that in your job (like in the shoplifting bust that penny mentions. you can talk more about specific examples in your interview, but on the resume it’s important to present information that you can back up in a very specific way.so how about you? are you ready to push your career as a cashier forward with a rocking resume? thejobnetwork has listings for all levels of cashier positions around the country.

The 5 Best Strategies for Reading ACT Science Passages

The 5 Best Strategies for Reading ACT Science Passages SAT / ACT Prep Online Guides and Tips The ACT Science section is basically the white and gold dress of the ACT. It's blueand black or white and gold. It's either really hard or really easy, depending on the viewer. In this article, I'm going to help you find a strategy that makes theACT Science really easy always. As I mentioned in a previous article, the ACT Science section is more reading than science. Therefore, to do well on the ACT Science, you need to have a good reading strategy. Counterintuitive, I know. While usingone strategy for the whole ACT Science section would be ideal, there is no single technique that works to read all of the ACT Science Passages. Your approach to reading the ACT Science Passages should vary based on the type of passage.If you're unfamiliar with the 3 types of ACT Science Passages, I recommend reading our other article first. In this article, I'll outline all of theACT Science reading techniques that I've personally tried and taught to students. I'll rank the techniques from best to worst. I offer all of the strategies (instead of just one) because my favorite strategy may not work for you. Summary of the Types of ACT Science Passages As a brief review, there are 3 types of ACT Science Passages: 3 Data Representation Passages 3 Research Summary Passages 1 Conflicting Viewpoints Passage Data Representation Passages and Research Summary Passages are very similar. Both use visuals (graphs, tables, etc.) as the primary way to convey information. We'll use the same 3 approaches to read both. Conflicting Viewpoints Passages are the most unique since Conflicting Viewpoints Passages typically don't have any visuals.We'll use 2 different approaches to read this passage. As I mentioned earlier, I offer 3 strategies for reading the Data Representation and Research Summary Passages and 2 strategies for reading the Conflicting Viewpoints Passages (as opposed to telling you what to do) because Ihave seen first hand as a tutor that every student thinks uniquely and that no single strategy works for everyone. One-size-fits-all strategies work as well as one-size-fits-all pants. Reading Strategiesfor Data Representation and Research Summary Passages When trying to implement a reading approach for the ACT Science, you should not simply try the approachon one ACT Science passage and then give up and move on to the next strategy. The first time you try an approach, it will never work perfectly. If you have tried the approach on 2-3 full practice ACT Science sections and you still don't feel comfortable with it, then you should try another strategy.Start with approach #1 in your practice, and only move on if after significant practice it still doesn't work for you. Approach #1: Skip the Passage and Go Right to the Questions. Immediately start reading the questions.Try to answer all of the questions by using only the graphs, charts, and other visuals.If you need more information to answer a question, skip it and come back to it after answering as many questions as you can with the visuals alone. When you come back to it, skim the passage and try to answer the question again. Check out the below question as an example of how this technique works: To answer this question, you just need to look at the graph. Locate January 1987, which is two ticks to the right of 1985.If you follow that tick up to the dotted line (which represents the monthly average cover of clouds), you see that it is approximately 13.5%, so the answer is B. This is the best approach in my opinion. I’ve found it to be the most effective for me and for most students I’ve tutored.With only 52.5 seconds per question, this approach is the most efficient use of your limited time,especially if you find yourself running out of time before you get a chance to consider all the questions. Approach #2: Skim the Passage and Then Read the Questions. This is the second best approach.Try this approach if you struggle to answer the questions without having a little context first. Skim the passage for key words that indicate what the passage is about, for key words that indicate trends such as increase or decrease, and for key words that suggest differences such as high, low, big, or small. You should circle or underline these terms as you skim. These are the terms that most questions refer toin the Data Representation and Research Summaries Passages. We'll apply this strategy to the passage below that accompanies the question above: Skimming the above passage, I would grab onto key terms: cloud cover, increase, increase in cosmic ray flux, low clouds, relative cosmic ray flux (RCRF), high clouds, middle clouds. It's fine if you don't understand what each term means right away - if the term is important, it'll be clear from reading the question, and you'll have a chance to hone down on important terms later. Now, when looking at question 13, I have a better understanding that the passage discussed 3 different heights of clouds. The question is just asking about high clouds, so I only need to look at figure 1. Then, I follow the steps I outlined above. Locate January 1987, which is two ticks to the right of 1985.If you follow that tick up to the dotted line (which represents the monthly average cover of clouds), you see that it is approximately 13.5%, so the answer is B. Skimming first is not necessary and may slow some people down. However, if you get confused looking at the questions without any context, approach #1 maytake you more time as you try to figure out what the question is asking you. Try approach #2 if, after you have attempted approach #1, you still struggle with timing, or you struggle to answer the questions correctly. If neither approach #1 nor approach #2 seems to be getting you to your score goal, as a last resort, try approach #3. Approach #3: Read the Whole Passage First. I don’t recommend it, but if the first two approaches do not work for you, you can use this as a last resort. See the passage abovewhich goes with the question above related to high clouds. Reading the whole passage firstwastes a lot of time, since, as I explained above, you can get the answer to question 13 without reading any of the passage.It definitely will get you to the right answer, but you need to read very quickly if you want to complete all 7 passages. Sad pony If you plan on using this approach, you need to be able to read the passage/visuals in less than 2 minutes since you only have 5 minutes to complete each passage.Set aside at least 3 minutes to answer questions. If you're targeting a score between 31 and 36 and are not able to get your reading pace under 2 minutes, DO NOT use this strategy, or you will not be able to finish all 7 passages.If you are targeting a score of 30 or below, you can afford to skip 1 passage, so you could use this strategy if your reading pace is slower.Make sure you can answer 6 out of 7 passages.I’d recommend skipping the Conflicting Viewpoints Passage if you skip 1. Reading Approach for Conflicting Viewpoints Passage Since the Conflicting Viewpoints Passages rarely have visuals, it would be ineffective to use approach #1 to answer Conflicting Viewpoints questions. Instead, you must take a completely different approach. Approach #1: Read the Whole Passage First. What? But you just said this is the worst strategy to use for Research Summaries and Data Representation Passages. Yes, I did. This is the best strategy for the Conflicting Viewpoints Passage only. To answer Conflicting Viewpoints questions, you need to read the entire passage, so that you can distinguish between the scientist's/student's viewpoints. You should ask yourself these questions while you read: What does scientist/student 1 believe? What does scientist/student 2 believe? What does scientist/student 3/4/5 believe? Occasionally, there will be more than 2 viewpoints represented. I have seen as many as 5 viewpoints discussedon a Conflicting Viewpoints Passage. How is scientist/student 2's point of view different fromscientist/student 1's point of view? How isscientist/student 2's point of view similar to scientist/student 1's point of view? We will apply this technique to the passage and question below: In order to answer this question, you need to read all of Scientist 2’s paragraph and understand what Scientist 2 believes.Scientist 2 said the object was an asteroid. Scientist 2 also said that as the asteroid entered Earth’s atmosphere, it was flattened and decelerated rapidly due to the dramatic increase in surface area. In looking at the question, I can eliminate F because it had already entered Earth’s atmosphere when it flattened, which means I can also eliminate G.H makes sense because it decelerated rapidly due to increased surface area, if it had not flattened, it would not have had an increased surface area.I think the answer is H, but I will check J.Frozen doesn’t make any sense and was not mentioned in Scientist 2’s paragraph.So, the answer is H. Notice that you need all of the information from the Conflicting Viewpoints Passage to answer the questions. Thus,reading the whole passage first is the most effective strategy. This way you ensure that you do not miss key information you need to answer the questions. Approach #2: Skim the Questions and Then Read the Passage. If you would like to skim the questions first to get a sense of what you should be reading the passage for, that is fine too.It may slow you down, so I recommend trying approach #1 first.If you had skimmed question 10 before reading, you would have known you had to pay special attention to Scientist 2’s description of the flattened asteroid.You would have been able to circle the sentence that mentions the flattened asteroid when reading through the passage.It mightmakeanswering the question a little faster. Everyone is unique, so try approach #1 and if it slows you down too much, then try this approach.You will only find your best reading approach through practice. How Should You Practice These Skills? Method #1: By Practicing With Good ACT Science Specific Material Duh, I know it's obvious, but it is worth saying. Because the ACT Science is so different from all other science and all other tests, the best way is to practice with the material that most closely matches the ACT Science test. For recommendations on studymaterial, check out our article on best ACT prep booksand download free printable ACT practice tests. Also, check outPrepScholar's program. PrepScholarbreaks down each ACT section into the skills you need to master, then gives you focused practice on each skill. This way you work on your weaknesses, whether that's interpreting data or understanding the basis for experiments. Method #2: Reading Science Experiment Articles If you want to supplement your practice, this is a good way, but it is not a replacement for real ACT Science study materials.Since the ACT Science Passages are similar, it will give you a leg up since you will already be familiar with reading this type of passage.You will be more familiar with the scientific method and looking at scientific data. I recommend Science Daily. Itis a free science news source, and the articles are very easy to understand. Check out this article abouta study onpeanut allergies. I recommend reading their articles as well as browsing the original journal article (which they link to at the bottom of their articles). While Science Daily does not use many visuals on their site, the journal articles typically have unique graphs and visuals. Such as this one from the peanut allergy study: When reading the Science Daily articles, you should ask yourself questions as a test. In particular, run through these questions: What is the main point of the experiment? What was the hypothesis? How were the experiments supposed to validate the hypothesis? When looking at the visuals in the related journal articles, what is being depicted? This is how scientific research works, and this is what ACT Science expects you to be able to decipher. The conceptsin actual science research papers arefarmore complicated than what the ACT Science will show you, but if you train on this more difficult material, ACT Science will be a breeze. Actions to Take: A Recap You need to have a good reading strategy to get a 36 on the ACT Science section. There is no one strategy that can be applied to the whole ACT Science section. There are 3 different reading approaches for the Data Representation and Research Summaries Passages: Skip the passage and go right to the questions. Skim the passage and then read the questions. Read the whole passage first. There are 2 different reading approaches for the Conflicting Viewpoints Passages: Read the whole passage first. Skim the questions and then read the passage. Work with approach #1 first. If you have tried it on 2-3 full ACT Science Sections and it still doesn't work for you, then move on to approach #2. As a last resort, you can try approach #3 for the Data Representation and Research Summaries Passages. However, you need to get your reading time under 2 minutes, so that you can finish all 7 passages. Again, find the approach that works for you and keep practicing it.Practice is the key to success on the ACT Science section. Practice with real ACT Science study materials. What’s Next? I hope thishelps you find a reading approachthat makes the ACT Science section easy (orthe dress white and gold). You don't need to be a science expert to do well on the ACT Science section. You just need to find an effective reading strategy that works for YOU. Practice this strategy, so that you excel the day of the test. Learn more about theACT Science section by reading about the3 types of ACT Science passages,the only actual science you need to know for the ACT Science,what's tested on ACT Science, andthe big secret of the ACT Science. Like this article? Want to improve your ACT score by 4 points? Check out our best-in-class online ACT prep program. We guarantee your money back if you don't improve your ACT score by 4 points or more. Our program is entirely online, and it customizes what you study to your strengths and weaknesses. If you liked this Sciencelesson, you'll love our program.Along with more detailed lessons, you'll get thousands ofpractice problems organized by individual skills so you learn most effectively. We'll also give you a step-by-step program to follow so you'll never be confused about what to study next. Check out our 5-day free trial:

Final Project Essay Example | Topics and Well Written Essays - 750 words - 1

Final Project - Essay Example These conclusions may be disturbing, but they are extremely liberating. Furthermore, Marxism addresses various classes that are found in a society, these classes comprises of the haves and have not’s. The haves are known as the capitalist they control the markets and own industries. In addition, they also control the government institutions, which enable them to control violence that is organized by the state. The â€Å"have not’s† are normally the working class, and they normally work in industries and institutions owned and controlled by the capitalists. Feminism addresses another lack of equality, which is inequality, based on sexes. For a long time, society has confined women to certain activities, which have made them unequal, compared to men. There are certain expectations that are put on women, such as serving their husbands. Therefore, women for a long time have been subjugated to male authority, and they have been treated like a form of property or objec t (Donovan, 1985). There is also the confinement of women to certain activities like raising children and performing certain chores at their homes. Feminism perspective deals with the inequalities that are subject to a person’s gender. The reason why feminist perspective is my favorite is that it deals with issues that are experienced in daily lives. This makes it extremely real and applicable in the present day and the future. Feminist perspective also explains reasons why women who have progressed than men insist on being submissive to male authority. According to feminist perspective, submissive women are considered good by men. Therefore, they are guaranteed of economic security and protection from men violence. The other reason why feminist perspective is my favorite is its similarity to Marxism in breaking the norm into bringing liberation. This is because it breaks what is known as romantic love to explain how men rule by force. This enables the learner to think about the fundamental injustices that have been subjected to people based on their gender. Feminist perspective on race is that racism occurs when a person gets an advantage as a result of his or her race. In addition, there are those who are of the opinion that racism is about a race having a belief of superiority over others. However, feminists insist that racism is a system and cannot be carried out by an individual. There is a difference between a personal opinion and institutionalized racism according to feminist theory. Feminist theory also includes having privilege that is not earned as a result of a person’s race as racism. There are also arguments that those individuals that get these unearned advantages either willing or not are also racists. According to this theory, no person should plead ignorance by getting advantages for belonging to a certain race. Moreover, feminist theory differentiates personal prejudice from racism since individuals carry out prejudice while a c ommunity carries out racism. According to feminist theory, women who gain from advantages they gain for belonging to a certain class makes them racists, as well (Jackson, & Jones, 1998). The feminist perspective on gender is that there is difference sex and gender. Therefore, sex refers to the biological determinism on sex features found in a person. On the other hand, gender means certain factors that are denoted on men and women. These factors are normally social factors such as behavior, social role and identity.